Research-based Model
The Denison Model is the result of over twenty-five years of research
by Dr. Daniel Denison, formerly of the University of Michigan Business
School, and currently Professor of Organizational Development at IMD -
International Institute of Management Development in Lausanne,
Switzerland, on the link between organizational culture and bottom-line
performance measures such as return on investment, sales growth,
quality, innovation and employee satisfaction. The model is the basis
for two diagnostic surveys, the Organizational Culture Survey and the
Leadership Development Survey, developed by Daniel R. Denison and
William S. Neale which have been used by over 5000 organizations
worldwide.
The model measures four essential traits of all organizations: Mission, Adaptability, Involvement and Consistency.
Each of these traits consists of three indices (for a total of 12). The index items are derived from a series of individual survey items.
The Organizational Culture Model and Leadership Development Model share the same basic traits and indices. While the surveys and models can be used independently, organizations that use both tools have the unique advantage of being able to align culture and leadership initiatives.
To learn more about each model, click on a title or model image below.